- they can get away with changing the storyline to fit a wider audience and earn more money
- they can have better/more advertisement
- faster production
- they have a reputation/are well known
- popularity on social media
- access to newest technology
- ability to attract star marketing - good actors
- synergy
1967 trailer -
- upbeat music
- voiceover, includes facts about the movie, ie how long it look to make
- main characters are shown and introduced
- long clips of scenes within movie
2016 trailer -
- dark music
- short clips, making it faster pace
- famous people/voices used
- teaser voiceover
- darker tones
How is the 2016 Jungle Book mainstream?
- famous cast, which costs a lot
- CGI, is expensive
- commercial success, from other films
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